Sales Articles

3 min read

How Builders Can Thrive in a Slowing Market

If you’ve felt a shift in the market in the last 12 months, you’re not imagining it. Leads have slowed. Buyers are hesitating. And even when enquiries ...
2 min read

How to Sell Custom Homes Without Feeling “Salesy”

Most builders aren’t natural salespeople. And if you’re like many, the idea of “selling” makes you uncomfortable. You don’t want to be pushy. You don’t ...
3 min read

How to Nail Your Discovery Calls and Win More High-Margin Contracts

The market isn’t what it was during the COVID boom. Back then, leads poured in, and sales seemed effortless. But things have shifted. The game has ...
3 min read

How to Negotiate Effectively Without Sacrificing Your Margins

Negotiation can be one of the trickiest parts of running a building company. Whether you’re dealing with clients, suppliers, or subcontractors, striking ...
2 min read

The 2-1 Rule: Transform Your Sales Conversations and Win More Contracts

Sales conversations are a delicate balance. Talk too much, and you risk coming across as overbearing. Talk too little, and you might miss the chance to ...
2 min read

Why Your Follow-Up Fails (And How to Get It Right)

You’ve done the hard part—you’ve got the lead. But leads don’t pay the bills… clients do. And turning a lead into a paying client? That’s where most ...
2 min read

Why You’re Missing Out on Profitable Leads

If you feel like your marketing isn’t delivering, or your sales process is inconsistent, you’re not alone.
3 min read

How Builders Can Charge For Quotes And Avoid Working For Free

Are you still spending your own money quoting jobs for free in 2024? Your time and expertise have value. Every hour you spend on unpaid quotes is money ...
2 min read

How To Create Winning Construction Proposals

It’s simple! Proposals that are not structured well will NOT win jobs! Creating a professional construction proposal is essential if you want to win ...
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